Who is your target audience?

In any form of marketing, it's imperative to know exactly who you want to talk to.

Whether your potential visitors are tourists, local residents, or both, targeting your distribution is key to a successful promotion.

To help you choose, we've grouped our database of outlets into specific networks:

  • Visitor Centres - A priority for the majority of campaigns

  • Tourism - Hotels, B & B's, campsites and visitor attractions

  • Recreation - Theatres/venues, restaurants, coffee shops, leisure centres

  • Community - Workplace, local services, education and healthcare

  • The Shopper - Shopping centres, retail outlets and garden centres

  • Library Information Centres